Investment Readiness

This package will help your business understand the full range of finance options and products currently available, as well as support you to find the ones most suitable for your business.




About Investment Readiness

This package of support will help your business to better understand the full range of finance options and products currently available. We'll then support you in accessing the ones that are most suitable for meeting your business' individual growth needs.

Activities will include workshops covering key themes related to finance (e.g. traditional funding options, Research & Development related funding, crowd-funding, asset/invoice finance and factoring, platform-based finance and other alternative funders, such as challenger banks).

One-to-one support will also be made available that will provide more intensive, impartial support to strengthen your investment applications and support you in presenting yourself (on paper and in person) in the most attractive and investable manner.

The Investment Readiness programme is part funded by the European Regional Development Fund (ERDF).

How to Apply

This programme is delivered by Winning Pitch on behalf of the LEP. To find out more about the programme and the wide range of support available for your business, visit the programme website.


In order to be eligible for support, your business must be a small or medium sized enterprise (SME), defined as:

  • having fewer than 250 employees
  • a turnover of under £45m OR a balance sheet of under £40m
  • not being part of a larger group of companies that takes it over this threshold
  • The business also needs to be based in the Leeds City Region excluding Barnsley, i.e. a trading address in the Leeds City Region
  • In an eligible sector - this generally excludes primary agriculture, banking and financial services, and those trading directly with consumers - e.g. retailers and hospitality.

Upcoming webinars

Our webinar series provides a wealth of support and insights to help develop your business and prepare for future investment. Delivered by a team of industry experts, each 90-minute session discusses key topics to help businesses stand out based on the following six principles:

  • Mindset – building resilience
  • Branding – personal and employer branding
  • Teams – developing high performing teams
  • Growth and Business Planning – Pitch decks
  • Finance
  • Housekeeping and governance

sign up now

Case studies

  1. Haighs Bakery

    Haighs Bakery

    After suffering a significant reduction in sales during the first five months of the Covid-19 pandemic, the Guiseley-based family business received support to help pivot its business model.

    Read more about Haighs Bakery

What is your appetite for funding?

The Investment Readiness Programme, delivered by Winning Pitch, is aimed at helping SMEs plans for the future and provide support around their financial needs. Let us know in our 5-10 minute survey what your appetite for funding is, and one of our advisors will be in touch within 24-hours to discuss how we can support you and your business.